Lowrance HOOK Reveal Fish Finders with Transducers

The Lowrance Legacy: A Storied History of Innovation and Performance

Darrell Lowrance's vision in the 1950s to utilize transistorized sonar technology for fish detection has defined the Lowrance legacy for over six decades, a legacy rooted in the water. His pioneering efforts to revolutionize the way people fished led to the introduction of the first recreational fishfinder, the FISH-LO-K-TOR, affectionately known as the "Little Green Box" in 1957. This groundbreaking product spawned the recreational fishfinder industry and set Lowrance on a path of continuous innovation and achievement.

For more than 60 years, Lowrance has maintained its position as the top brand in marine electronics, driven by a relentless pursuit to help anglers find more fish. This legacy of innovation, reliability, and quality has been sustained through a commitment to providing products that cater to the needs and budgets of both weekend anglers and touring professionals.

What Sets Lowrance Apart:

Selection: Lowrance offers a diverse range of fishfinders and fishfinder/chartplotter combos, ensuring that anglers of all levels can find the perfect solution for their needs.

Reliability: Guides and captains trust Lowrance to keep their navigation routes true and reliable, and, most importantly, to put their clients on fish. The brand's innovative features, such as real-time underwater mapping using StructureScan 3D DownScan plus SideScan, high-resolution LED backlit color displays, GPS with C-MAP, touch screen technology, NMEA 2000 networking with Bluetooth and Wi-Fi, and control of dual Power-Poles, have solidified its reputation for excellence.

Support: Lowrance's unwavering commitment to its customers is evident in its comprehensive service and support, even extending to product replacement when necessary.

Innovative Features: - FISHREVEAL: Combines the target separation of Lowrance CHIRP sonar and the high-resolution images of structure from DownScan Imaging to make fish more easily identifiable on the display. - HIGH-DETAIL INLAND MAPS: Provides high-detail maps of almost 4,000 US inland lakes, allowing users to create custom contour maps with even greater detail over any map or GPS plotter with Genesis Live, enabling faster fish location. - SPLITSHOT TRANSDUCER: Offers the best of both worlds, featuring the fish-finding capability of wide-angle high CHIRP sonar and the high-resolution images of fish-holding structure from DownScan Imaging. - AUTOTUNING SONAR: HOOK Reveal's autotuning sonar ensures users get the best sonar image every time by automatically adjusting settings as fishing conditions change, allowing them to spend more time fishing and less time reworking sonar settings. - 7-INCH DISPLAY: HOOK Reveal's SolarMAX display delivers crisp and clear views, even in direct sunlight, providing excellent clarity and daylight visibility.

Lowrance's unwavering commitment to innovation, reliability, and quality has solidified its position as the top brand in marine electronics, and its legacy continues to inspire anglers to explore new frontiers and find more fish.

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